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Prescott Real Estate Development

Major developer

Primary area
Jabal Ali First
Market
Active in 4 areas

10

Projects

2

Completed

5

Upcoming

4

Areas

AED 400K

Starting from

Average price AED 827K

Developer score

86out of 100

Strong

Officially finished
2
Registry-matched projects
70%
Listing data quality
96/100
Delivery record94th percentile
Portfolio scale94th percentile
Verification61th percentile
Area footprint95th percentile
Investment signalNot scored

Investment snapshot

Undervalued

Derived from matched sale and rent records in this market

Median sale price
AED 1,105,000
Median annual rent
AED 78,250
Rent demand score36
Market heat37
Sale records
38
Rent records
221
Matched projects
3
Confidence
Low40

Matched against official transaction records. Rental yield is gross — it excludes service charges, financing and vacancy, and is not a capital return. · Updated May 12, 2026

Highest yielding projects

  • Prime GardensAED 93K8.2%
  • Prime Residency Phase 3 By PrescottAED 56K7.5%
  • Elevate By PrescottAED 92K4.8%

About

Prescott Real Estate Development is a Dubai-focused developer of premium residential and mixed-use properties across key growth areas in the UAE. The company concentrates on apartment complexes with integrated retail components, emphasizing urban connectivity, modern living standards and long-term asset appreciation for both local and international investors. Its practice stresses timely project completion and careful execution, with off-plan launches structured to include transparent sales processes and competitive payment plans that appeal to early-stage buyers. Prescott’s design approach favors clean-lined, functional architecture, quality materials, efficient space planning and measures to improve sustainability and energy performance. By combining practical build discipline with a focus on enduring value, the developer positions its new releases as strategic opportunities for investors seeking reliable, income- and capital-growth oriented assets.

Portfolio

By status

Completed2 · 20%
Upcoming5 · 50%
Unknown3 · 30%

Unit mix

Units1,735
Buildings7

Counts of units, villas, buildings and plots across the portfolio. Apartment and townhouse classification is not recorded.

Where they build

  • Jabal Ali First3 projects

    1 completed · 2 upcoming

  • Al Barshaa South Third2 projects

    1 completed · 1 upcoming

  • Al Barsha South Fourth1 projects

    0 completed · 1 upcoming

  • Al Hebiah Second1 projects

    0 completed · 1 upcoming

Strengths and considerations

Derived from this developer's published portfolio against the market.

Strengths

  • 70% of projects matched to the official registry

Featured projects

The Caden
Off-Plan

The Caden

Dubai

From AED 1.8M

Q2 2028
Legado
Off-Plan

Legado

Al Barsha South Fourth

From AED 1.9M

Q3 2027
Verano By Prescott
Off-Plan

Verano By Prescott

Al Hebiah Second

From AED 650K

Q4 2026
Fairway Residences
Ready

Fairway Residences

Dubai

From AED 585K

Q3 2026
Serene Gardens Phase  2 By Prescott
Ready

Serene Gardens Phase 2 By Prescott

Jabal Ali First

From AED 605K

Q2 2026
Serene Gardens Phase  2 By Prescott
Ready

Serene Gardens Phase 2 By Prescott

Dubai

From AED 605K

Q4 2025

Developer guide

A data-backed overview of portfolio scale, pricing, active areas, and current market footprint for Prescott Real Estate Development.

Who is Prescott Real Estate Development?

Prescott Real Estate Development is a Dubai-focused developer of premium residential and mixed-use properties across key growth areas in the UAE. The company concentrates on apartment complexes with integrated retail components, emphasizing urban connectivity, modern living standards and long-term asset appreciation for both local and international investors. Its practice stresses timely project completion and careful execution, with off-plan launches structured to include transparent sales processes and competitive payment plans that appeal to early-stage buyers. Prescott’s design approach favors clean-lined, functional architecture, quality materials, efficient space planning and measures to improve sustainability and energy performance. By combining practical build discipline with a focus on enduring value, the developer positions its new releases as strategic opportunities for investors seeking reliable, income- and capital-growth oriented assets.

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