Upside

Upside by SRG in Business Bay, Dubai, is a 31‑storey residential tower located close to Burj Khalifa, the Dubai Water Canal and DIFC. The development offers fully furnished studios and one‑bedroom apartments, with units fitted kitchens featuring SMEG appliances, Italian terrazzo flooring, branded sanitaryware and private balconies with views toward the Burj Khalifa. Building specifications include smart‑home integration, keyless access and energy‑efficient lighting, alongside integrated building management systems. Upside is presented with a starting price of AED 960,888 and is offered with a post‑completion payment plan and an optional guaranteed return on investment. The location is also within short driving distance of Dubai Mall and public transport links.